Role

As a senior creative at BRR, Vijay is a passionate exponent of ideas-based design, advocating the delivery of creative, fully-integrated solutions that employ different media to their best advantage. His keen sense of the commercial impact of design allows him to combine creative aesthetics with commercial effectiveness.

Background

Vijay studied graphic and media design at London College of Printing (now London College of Communication). Since graduating, he has worked across all the key disciplines of advertising, branding, online, print and retail design. In the span of 10 years Vijay has worked with leading brand and design agencies in London, Sydney and Melbourne.

He has been creatively involved with many respected national and international brands. Vijay was a member of the team that conceived and developed Sony Ericsson’s global retail and communication principals and their brand store in Sweden. He was also instrumental in the conception and implementation of the brand development of the world-famous Abbey Road Studios, bringing to life the studio's legendary reputation – past, present and future.

Other key previous clients include Adidas, Arsenal AFC, Ford, Macquarie Bank, Motorola, Unilever, and Vodafone.